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Cadbury Chocobakes + Snapchat 'COOKIE-CLIPSE'

An astronomical event even astronomy couldn’t predict. Or understand.


When it comes to creative inspiration, some book (or dream of) a chalet in the French Riviera. Some head to (or dream of) a log in the Swiss Alps. Some (like me) simply work (or pretend to) on a weekend, listlessly looking at the sky, while holding a cookie in their hand.

On World Cookie Day, when a solar eclipse decided to give India a miss, what could a cookie brand do? Bring about a marvel

of its own - a cookie-clipse! 

13,00,000+ unique filter users. 25% higher time spent vs industry benchmark.

Kyoorius Awards:

12 shortlists

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