INTEGRATED CREATIVE DIRECTOR.  WRITER. POKER-FACE HEAVYWEIGHT.

Sometimes to be seen, you need to make the most important important thing disappear. 

A teaser campaign that lead to 50 million Indians wondering where Cadbury disappeared. 

Followed by a launch film the country fell in love with.  

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The campaign TVC was ranked as top 15th commercial of 2020 by Campaign India and

also featured in 'Work that Speaks' by Financial Express.

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Kyoorius Awards:

3 shortlists